Born in
Britain
Built for
the beach
A Way of Life
It’s the salty breeze in your hair — just as it was in the 1960s, cruising along the Cornish cliffs, when getting away simply meant going wherever felt right.
It’s the spontaneous turn down an unmarked path in Mallorca, leading to a secret beach, an untouched sanctuary of golden sand.
It’s slow mornings, long lunches and the warm golden glow of a summer afternoon untroubled by time.
Summer feels different in a MOKE.
Iconic Since ‘64
From the beaches of St Barths to the shores of St Tropez, MOKE has always belonged somewhere beautiful. First designed by Sir Alec Issigonis — the man behind the Mini — and loved by the Beatles, Bardot, and Bond, the MOKE is a genuine piece of British design history.
In 2022, we became the first automotive brand from the 1960s to go fully electric.
What does your MOKE look like?
No two MOKEs are the same. From body colour and canopy to accessories and trims — it’s always your MOKE, your way.
Build your perfect MOKE in minutes.
01
Choose Your Colour Story
It starts with a feeling. A shade that captures where you’re headed — sun-washed neutrals, bold coastal hues, or something entirely your own. This is the first expression of your MOKE, and it sets the tone for everything that follows.
02
Shape Your Space
Step inside and make it yours. From materials to finishes, every detail is considered, crafted, and tailored to how you want to feel behind the wheel.
03
Add The Finishing Touches
Now, make it ready for your kind of adventure. Thoughtful accessories, practical details, and those small extras that turn a drive into an experience.
Get Behind
The Wheel
